1. Data Controller
In accordance with Regulation (EU) 2016/679 (General Data Protection Regulation – GDPR) and Organic Law 3/2018 (LOPDGDD), the data controller responsible for the processing of your personal data is:
AluxHomes
Owned by Alicia Guerrero Vázquez
Tax ID (NIF): 33.392.249K
Registered address: Avda del Golf, La Alcaidesa, 11360, Cádiz, Spain
Operational address: C/ San Julián, Edif. Municipal, 1º – Office 7, 11311, P.N. Guadiaro, Cádiz, Spain
Contact email: alicia@aluxhomes.com / alicia@aluxhomes.es
If you have any questions regarding this Privacy Policy or the processing of your personal data, you may contact us using the details above.
2. Personal Data We Collect
We may collect and process the following categories of personal data:
a) Data provided directly by the user
- Name and surname
- Email address
- Telephone number
- Postal address
- Identification data required for legal or contractual purposes
- Any other information you voluntarily provide through forms, emails, or direct communications
b) Technical and usage data
- IP address
- Browser type and version
- Operating system
- Pages visited and browsing behavior
- Date and time of access
- Referring URL
c) Cookies and tracking technologies
We use cookies and similar technologies to improve user experience, analyze website usage, and provide personalized content and advertising, where consent has been given.
For more information, please consult our Cookie Policy.
3. Purpose of Processing and Legal Basis
Your personal data may be processed for the following purposes:
a) Service management
To manage real estate, investment, property management, and relocation services, including sales, rentals, and related contractual relationships.
Legal basis: Performance of a contract (Art. 6.1.b GDPR).
b) Legal and regulatory compliance
To comply with legal obligations, including tax, notarial, and anti-money laundering and counter-terrorism financing (AML/CTF) regulations under Spanish Law 10/2010.
Legal basis: Legal obligation (Art. 6.1.c GDPR).
c) Commercial communications
To send property updates, offers, and commercial communications related to our services, only if you have provided your express consent.
Legal basis: Consent (Art. 6.1.a GDPR and Art. 21.2 LSSI-CE).
d) Website improvement and security
To analyze website usage, ensure security, prevent fraud, and improve functionality and user experience.
Legal basis: Legitimate interest (Art. 6.1.f GDPR), provided that such interests do not override your fundamental rights.
4. Data Retention Periods
We will retain your personal data only for as long as necessary for the purposes for which it was collected:
- Contractual data: For the duration of the contractual or commercial relationship.
- AML/CTF data: Up to 10 years after the termination of the service, in accordance with Spanish Law 10/2010.
- Marketing data: Until you withdraw your consent or request deletion.
- Legal obligations: For the time required by applicable laws.
Once the retention period has expired, the data will be securely deleted or anonymized.
5. Data Recipients and Transfers
We do not sell your personal data.
Your data may be disclosed to third parties only when necessary to fulfill the purposes described above, including:
- Notaries, Property Registries, and Public Administrations
- Financial institutions for payment processing or financing
- Legal, tax, and accounting advisors
- Appraisal firms, utility companies, and administrative agencies related to the service
- IT, hosting, analytics, and website service providers
All recipients are bound by confidentiality and data protection obligations.
6. International Data Transfers
If your personal data is transferred outside the European Economic Area (EEA), we ensure that such transfers comply with GDPR requirements and are protected by appropriate safeguards, such as Standard Contractual Clauses or adequacy decisions issued by the European Commission.
7. Your Rights
You have the following rights regarding your personal data:
- Right of access
- Right to rectification
- Right to erasure (“right to be forgotten”)
- Right to restriction of processing
- Right to object to processing, including direct marketing
- Right to data portability
- Right to withdraw consent at any time (where processing is based on consent)
To exercise your rights, please send an email to alicia@aluxhomes.es, attaching proof of identity.
You also have the right to lodge a complaint with the Spanish Data Protection Agency (AEPD):
👉 www.aepd.es
8. Cookies and Similar Technologies
We use cookies and similar technologies to:
- Remember your preferences
- Analyze website usage
- Provide personalized content or advertising (where consent is given)
You may manage or withdraw your consent at any time through the cookie settings or your browser configuration.
For more details, please refer to our Cookie Policy.
9. Security Measures
We implement appropriate technical and organizational measures to ensure the confidentiality, integrity, and security of your personal data, protecting it against unauthorized access, loss, alteration, or disclosure.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect legal or operational changes. Any updates will be published on this website, indicating the date of the last revision. We encourage you to review this policy periodically.
